Media Officer
NYC NY
Greenpeace is seeking a creative, experienced, gutsy media officer to join our national communications team, with a focus on Greenpeace's oceans campaign, its "Solutions" work engaging with businesses, governments and consumer markets to create improvements in the environment, and cultivating New York-based media.
Candidates should have a record of success working with print, broadcast, and online media to effectively and pro-actively frame issues and drive coverage. Strategic thinking, the ability to quickly build strong relations with journalists, and the capacity to react quickly, calmly and effectively to breaking news are essential.
We're looking for a media officer for whom clear and compelling writing comes naturally and who can combine it with passion and political savvy on a moment's notice.
Greenpeace combines hard-hitting campaigns, powerful grassroots organizing, courageous direct action and creative communications to win big victories for the environment. With a presence in 40 countries, a fleet of four ships, thousands of staff worldwide, Greenpeace is one of the world's biggest and most effective environmental organizations.
SUMMARY DESCRIPTION:
Overview:
To develop, coordinate and implement external communications to get Greenpeace's campaign messages and overall mission to key targeted audiences.
Responsibilities:
- Develop and maintain relationships with reporters, television producers and other news decision-makers in the United States.
- Develop regional and national media strategies, including the development of key messages for Greenpeace campaign projects.
- Coordinate and communicate media strategies with Greenpeace International. Produce written materials including press releases, press advisories, op-eds, letter to the editors, fact sheets, etc.
- Identify, brief and train Greenpeace employees to act as spokespeople. Participate in the planning meetings of Greenpeace project teams and provide ongoing advice about media aspects of the campaign.
- Facilitate the needs of media requests including background materials, appropriate spokespeople, etc.
- Oversee the monitoring of media coverage relevant to Greenpeace's campaigns and overall mission.
- Write quickly, succinctly, and respond efficiently to breaking news. Coordinate media events such as press conferences. Perform other duties as assigned by the Media Director.
Qualifications:
Experience/Education:
- University degree
- Sound news judgement and solid contacts in both news and feature media.
- Proven experience in writing and editing for news and feature media. Experience writing query letters and pitching to feature media outlets.
- Contacts in the New York City-based media.
Skills:
- Fluency in written and spoken English; fluency in a second language desirable (especially Spanish).
- Ability to handle numerous tasks at one time and to work in stressful situations.
- Ability to work effectively within a team of independent thinkers.
- Ability to travel nationally and internationally on occasion.
Interested candidates should email a resume, cover letter, and three (preferably published) writing samples to glenn.hurowitz@greenpeace.org.
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